As an industry, we continue to adapt to the changing consumer landscape and seek out new design and construction trends. Hotel developers today experience escalated land and construction costs, diminishing quality, and lengthy time lines. As a result, modular construction has emerged as an innovative building approach due to many benefits including speed, quality, cost, and overall practicality. We see the success of modular construction in a variety of markets like commercial and multifamily housing, institutions, education, healthcare, and retail. This is a long-term industry change that requires all of us to educate and learn from one another.