Insights

October 5, 2015 | News

The Envoy Hotel Aims for Millennial Luxury

I was so taken with the stunning view of the setting sun and the waterfront skyscrapers that I almost missed the view behind me. It was a woman in a barely-there bikini frolicking in a pool. To be clear, she was not part of the crowd at the rooftop bar at the new Envoy Hotel in the Seaport District. The bikini model was being projected on a screen behind the bar.

I seemed to be the only one surprised by her presence. She looked as if she had gotten lost on her way to Miami and decided to stick it out here behind the bottles of Grey Goose. Then again, the after-work scene at the Envoy — and it is indeed a total scene — didn’t entirely feel like traditional Boston.

There were young men in suits with loosened ties who looked fresh from the courthouse. Innovation District tech types were dressed down, and as the night went on, women in tiny dresses and large heels materialized. This was a delicate rooftop ecosystem that felt new to the city. Smart, young drinkers looking for love or simply an evening of companionship in an alfresco setting specifically designed for them. The formula seemed to be working because the rum punch and rosé were flowing.

Read more